ORLANDO, FL (Feb. 11, 2025) – CENTURY 21 Edge, a leader in real estate services across Central Florida and Tampa, is proud to announce its participation in a newly established multiyear partnership between Major League Soccer (MLS) and Century 21 Real Estate LLC. This collaboration designates the CENTURY 21® brand as the Official Real Estate Services Partner of MLS, marking an exciting opportunity to connect with soccer fans and communities across North America.

As MLS embarks on its 30th season, the momentum behind soccer continues to grow, and CENTURY 21 Edge is thrilled to be part of this journey. Through this partnership, the CENTURY 21 brand will be integrated into national MLS broadcasts, in-stadium promotions, and milestone events, including the MLS All-Star Game and MLS Cup presented by Audi. In addition, CENTURY 21 Edge will have access to exclusive hospitality experiences at MLS matches and activation opportunities throughout the season.

“Bringing people together and making meaningful connections is at the core of what we do,” said Kevin Johnson, President & CEO of CENTURY 21 Edge. “This partnership aligns perfectly with our mission to ‘Defy Mediocrity and Deliver Extraordinary Experiences.’ MLS is a league that thrives on passion, community, and resilience—values that mirror our relentless approach to real estate.”

This partnership also marks the launch of the CENTURY 21 brand’s “Joy of Home” campaign, a movement celebrating the excitement and pride of homeownership. MLS fans will see CENTURY 21 activations throughout the season, including digital and out-of-home marketing campaigns designed to further the brand’s impact and visibility.

“Soccer fans are some of the most passionate and dedicated in all of sports,” said Dan Schriver, Director of Agent Growth at CENTURY 21 Edge. “This partnership gives our agents an incredible opportunity to engage with these communities, build relationships, and help them find a place to call home.”

In addition to MLS, the partnership extends to MLS NEXT Pro, further solidifying CENTURY 21 Edge’s commitment to community engagement and professional sports.

As Florida continues to grow as a premier soccer destination—especially with Orlando and Tampa serving as key soccer hubs—CENTURY 21 Edge looks forward to leveraging this partnership to bring even greater value to local homebuyers and sellers.